Salesforce Marketing Specialist

Accenture - Madrid

Accenture, recognized as a Great Place To Work®, is a leading global professional services company that helps major businesses, public administrations, and other organizations around the world develop their digital core, optimize their operations, accelerate revenue growth, and improve services for citizens, creating tangible value at speed and scale. We are looking for a Salesforce marketing specialist. Main responsibilities SFMC knowledge (licence utilisation and scalability, campaign management, data governance, email template creation, testing, automation, set-up, reporting, etc.) Develop campaign optimisation processes including automation, incident management, and technology research Work with the account management team in the creation of customer journeys in SFMC Lead regional technical architecture strategy in SFMC Oversee functional technology in SFMC Keep up-to-date with latest features and technological improvements in SFMC Prepare summaries of technical meetings in order to be able to follow up the project. Skills, experience and qualifications required Technical university degree, engineering, computer science, systems, etc. 3 years of hands-on experience with Salesforce Marketing Cloud Experience in dealing with people in IT environments SQL basic knowledge Ability to follow up on projects, meeting summaries, etc. Analytical ability to detect possible problems and solve them High level of written and spoken English Attention to detail and organisational skills Ability to quickly react to ad-hoc requests from different users and markets, working as a very lightweight support function Client facing required, good communication and presentation skills